He bulletin of the European Space Agency (ESA) It is a magazine that is published four times a year and reports on the activities of ESA and especially its successes. It is a very complete magazine that explains, in detail, the situation of its great space projects including calendars, milestones, participants and much more information. In May 2012 the 150 numbers are met and to celebrate it they have just made available to interested readers a iOS device application (iPad, iPhone, iPod Touch). In the application it is possible to access all the numbers, in pdf format as reported in Microsiervos, since the first number published in 1975.
At home we received the newsletter since I requested it from ESA in an English class at the university. I requested it, they sent it to me and since 1987 I receive it promptly in the home mailbox. I have been changing my address and through its website I have been able to change the shipping addresses without ever receiving it. What I liked most about the magazine is the evolution of the form of communication that they have been able to give the magazine. And it was not only black and white in the 70s but it was boring, excessively technical and very specialized.
The magazine has evolved to become a mechanism of dissemination of the work they do in the Space Agency and I dare to say that this evolution is going to accelerate with the use of social networks. The possibilities that open with the use of Flickr, Twitter and its own website seem very attractive to me and that they deserve to shop around to observe how to work in a hyper specialized environment with a great technical component such as the space race.
The magazine has contributed on some occasions additional content of value as when it included 3D images, with glasses included, contents on CD, poster and many more gifts that arouse the passion for astronomy in the kids. It is also worth taking a look through the ESA website because periodically they look for astronauts and highly qualified professionals.
Among the use made by ESA of social networks I find very attractive some astronauts like Soichi Noguchi who is AstroSoichi on Twitter or the fascinating AstroAndre who is André Kuipers on Twitter and who does not stop throwing images to his flickr account receiving thousands of visits to his images. One of the ones I like the most is Paolo Nespoli who, although he has his Twitter and Flickr account, has a few stops to have content to enjoy and learn about the space, in addition to carrying out important dissemination work among the kids.
Our most famous Spanish astronaut is Pedro Duque who, although a Twitter account with his name is not verified, is also a little stop. We hope you can activate it soon to generate more vocations and to spread astronomy among children.
We congratulate ESA for its great celebration and we hope to see many more anniversaries. Ah! and I hope to receive the magazine soon to see the paper content of the celebration of its 150th anniversary.
